Module #6 Video Lesson (2026)

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Wine Market Academy: The Proven Guide for Exporting Wine to the US

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Module #1: Market Overview

  • Welcome to the Wine Market Academy: Your Guide to Selling Wine in the US!
  • Meet Your Instructor & Welcome Video
  • Module #1 Note Sheet (2026)
  • Module #1 Video Lesson
  • US Market Development Plan for Growth - Template
  • Module #1 Action Steps (2026)
  • Wine Market Academy Roadmap

Module #2: In Depth Review of Market Structure & Distribution

  • Module #2 Note Sheet (2026)
  • Module #2 Video Lesson
  • Module #2 Action Steps (2026)
  • The Top Options for Building Your Export Sales With or Without a Traditional Importer
  • Fill Out a Distribution Network That Works for Your Business

Module #3: Product Pricing and Placement

  • Module #3 Note Sheet
  • Module #3 Video Lesson
  • Module #3 Action Steps (2026)
  • Wine Marketing Acedemy Pricing Calculator
  • Pricing Terminology

Bonus #1

  • Do Ratings Matter

Module #4: The Wine Americans Are Drinking and Where Your Wines Fit in

  • Module #4 Note Sheet
  • Module #4 Video Lesson
  • Module #4 Action Steps (2026)
  • 5 Key Insights to Understand US Consumers

Module #5: Building Your Distinct Brand

  • Module #5 Note Sheet
  • Module #5 Video Lesson
  • Module #5 Action Steps (2026)
  • Adapting Your Brand Strategy

Module #6: Working with Importers and Distributors & Understanding Industry Standards

  • Module #6 Note Sheet
  • Module #6 Video Lesson
  • Module #6 Action Steps (2026)
  • What to Include in an Importer Presentation
  • Module #6 Video Lesson (2026)

Bonus #2

  • Managing Leads Using a CRM

Module #7: Trends Shaping Your U.S. Market Business

  • Module #7 Note Sheet (2026)
  • Module #7 Video Lesson
  • Module #7 Action Steps (2026)
  • Top 5 Trend Predictions for the US Market

Bonus #3

  • How to Prepare for a Trade Show

Module #8: Next Steps

  • Module #8 Video Lesson
  • Module #8 US Market Development Plan for Growth Visual Overview
  • Closing Video